Worked with in house designers, web developers and stakeholders to create, optimize, and launch a mobile site within three months that resulted in conversion rate tripling from mobile devices. United States 500+ connections Elisa Tang is a Digital Producer for Good. Primary liaison and point of contact between third party vendors, ensuring deadlines are met while adhering to project budget. The average salary for Morning News Anchor/Producer at companies like MORGAN. Successfully project managed the conversion of the Boulder Running Company's informational website into an e-commerce sales channel in 2006, followed by a site redesign in 2011 and re-launch in 2015 (currently in progress). Coordinate cross departmentally with e-commerce, marketing, and merchant teams to create, implement, and drive execution of omnichannel marketing initiatives for Running Specialty Group (parent company of Boulder Running Company). Work cross functionally with all stake holders to implement and maintain social media strategy, including daily maintenance and monitoring of activity on all social media communities including Facebook, Twitter, blog and Instagram. Develop daily marketing calendar to ensure key products and initiatives are launched and marketed digitally upon arrival in store. AchievedĬonversion rates up to 18% with strong sell through of targeted products Responsible for creating, coordinating, and executing email marketingĬampaigns to segmented groups of customers at specific times. Created a model comparison information page to assist customers when choosing the most appropriate models of key brands, consistently in the top five most viewed pages on site. Create briefs that communicate campaign goal objectives and turn them into an actionable marketing plan. 
Analyze and report on specific marketing campaigns including performance based on KPI's defined in Google Analytics, and return on investment.Results include a 14% year over yearīottom line increase in sales over multiple years. That increase conversion rate, and create and optimize landing pages to Exceed revenue targets by monitoring Google Analytics to test variables.Ensure content is optimized using SEO best practices, and track performance. Media posts, and general information articles related to fitness and Create and manage content including blog posts, landing pages, product descriptions, social.If you're interested in working on a variety of projects at the intersection of art and technology please send a cover letter and resume, along with a portfolio to job description can be found here.Digital Producer Oct 2005 － Present Boulder Running Company This position is full-time with competitive benefits. You should be someone who takes a strong personal responsibility for the work while valuing teamwork and frequent collaboration. We value multidisciplinary thinkers who can connect the dots between design and technology. SOSO is driven by curiosity, problem solving, and a desire to create original, inventive works our firm imagines and builds a better future through design and technology. The position requires an exceptional communicator who can keep clients and internal teams aligned over the duration of a project.
#DIGITAL PODUCER RESUME SOFTWARE#
As a Digital Producer you will be working with a multidisciplinary team of designers, software developers and architects to manage the production of digital installations, interactive experiences, and digital products.
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